Playgama raises $3M to build the go-to HTML5 game distribution platform

Game tech platform Playgama announced today that it has raised $3 million in its latest round of funding. With this funding, it plans to further its plans to become the biggest distribution platform for HTML5 games, a market it claims is presently fragmented. The Open Platform and s16vc led the round, with FJ Labs, The Games Fund, TON Ventures, Velo Partners and Unlimit CEO Kirill Evesas participating.

According to Playgama, HTML5 games are presently available through a variety of disconnected markets, including social media, messenger apps and non-gaming websites. Playgama’s intention is to offer developers of HTML5 games access to and solutions for as many platforms as possible, and therefore the largest possible audience. It aims to do this with a Platform-as-a-Service ecosystem, which includes, among other things, monetization, QA and management tools.

Dmitry Kachmar, Playgama’s founder, said of the fundraise in a statement: “We want to transform the web gaming market and empower HTML5 game creators to effortlessly reach audiences they once could only dream of. Currently, Playgama’s distribution network has the potential to reach over 200 million monthly active players — and this is just the beginning. With this funding, we’ll accelerate further improvement of Playgama’s platform for developers, expand our toolkit, and introduce advanced analytics and fintech solutions.”

At the heart of its full-service suite for HTML5 developers is its open-source SDK, Playgama Bridge, which allows developers to publish games across multiple platforms with a single integration. It supports numerous game engines, including Unity, JavaScript, Godot, Construct 3 and GameMaker; and has dozens of plugins to help developers get their titles to as many platforms and players as possible.

Andrey Klebanov, managing partner of The Open Platform, said in a statement, “Playgama’s vision to provide HTML5 developers with an end-to-end toolkit aligns closely with TOP’s mission to enable scalable, accessible solutions for innovators. By supporting platforms like Playgama, we are helping developers launch their games seamlessly as Telegram mini-apps and browser-based experiences. This approach not only simplifies distribution but also creates opportunities to explore fintech innovations, with crypto as a natural fit for gaming monetization and payments.”